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Title
Text copied to clipboard!Media Relations Director
Description
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We are looking for a Media Relations Director to lead our media outreach and public communication strategies. This role is critical in shaping the public perception of our organization and ensuring consistent, positive media coverage across all platforms. The ideal candidate will have a strong background in public relations, journalism, or communications, and possess excellent leadership and interpersonal skills.
As the Media Relations Director, you will be responsible for developing and executing comprehensive media strategies that align with our brand and business goals. You will serve as the primary point of contact for all media inquiries, manage press releases, and coordinate interviews and press conferences. You will also work closely with internal stakeholders, including marketing, executive leadership, and product teams, to ensure messaging is consistent and effective.
In this role, you will monitor media coverage, analyze public sentiment, and adjust strategies as needed to maintain a positive public image. You will also be responsible for building and maintaining strong relationships with journalists, editors, and influencers in our industry. Your ability to respond quickly and effectively to media crises will be essential in protecting the reputation of the organization.
The successful candidate will have a proven track record of managing media relations in a fast-paced environment, excellent writing and editing skills, and the ability to think strategically and creatively. You should be comfortable working under pressure and have a deep understanding of the media landscape, including traditional and digital platforms.
This is a leadership position that requires a proactive, detail-oriented, and results-driven professional who can manage multiple projects simultaneously and lead a team of communications professionals. If you are passionate about storytelling, media engagement, and brand reputation, we encourage you to apply.
Responsibilities
Text copied to clipboard!- Develop and implement media relations strategies
- Serve as the primary media contact for the organization
- Draft and distribute press releases and media kits
- Coordinate interviews, press conferences, and media events
- Monitor media coverage and analyze public sentiment
- Build and maintain relationships with journalists and media outlets
- Collaborate with internal teams to align messaging
- Manage crisis communication and media response
- Oversee media training for company spokespeople
- Track and report on media metrics and KPIs
Requirements
Text copied to clipboard!- Bachelor’s degree in Communications, Public Relations, Journalism, or related field
- Minimum of 7 years of experience in media relations or public relations
- Strong leadership and team management skills
- Excellent written and verbal communication skills
- Proven ability to develop and execute media strategies
- Experience handling crisis communications
- Established media contacts and relationships
- Ability to work under pressure and meet tight deadlines
- Proficiency in media monitoring and analytics tools
- Strong organizational and project management skills
Potential interview questions
Text copied to clipboard!- Can you describe a successful media campaign you led?
- How do you handle negative press or media crises?
- What strategies do you use to build media relationships?
- How do you measure the success of media outreach efforts?
- What experience do you have with media training for executives?
- How do you stay current with media trends and platforms?
- Describe a time you had to manage multiple media requests simultaneously.
- What tools do you use for media monitoring and analysis?
- How do you ensure consistent messaging across departments?
- What is your approach to pitching stories to journalists?
